community management
content creation
&
More about me :
- Master Degree in Wine & Business
- WSET 2
- Content creation for the food and beverage sector
- Favourite topics : Ĺ“notourisme & wine tasting
- Nature lover & 2nd hand
Hello!
My name is Charlène and I'm a Social Media & Community manger wine focused brand. I'm working with profesionals to help them to gain visibility and notoriety. I'm currently a full-time freelancer looking for additional clients and potential full-time social media management opportunities.
Social Media & Community management
services
- Social media strategy (content pillars & target audience)
- Competitive/trend intelligence
- Editing video and photo content
- Post: SEO copywriting description, hashtag strategy, trending music, optimal post time
- Graphic design
- Editorial calendar and programming
- Monthly update
- Engaging with the community: responding to comments, conversation-provoking stories, sending/replying to DMs
- Influencer campaign (giveaway, ambassador, gifting story / post, etc)
- Monthly social network reporting
exemples
01
Brau wine is a client who wants to differentiate its different ranges with different artistic directions.
This example below was a special campaign to launch their 7 new natural wines at wine fairs.
His request: modern, funky, colourful, crazy, showing the universe of the 7 different wines.
The campaign was a great success and got a lot of people talking.
02
Atooki is a new brand for drinking at home. The aim is to post educational, inspirational, motivational and user-friendly content.
Type of contents
Carousel
Reel/TikTok
Photo
Post/article
Newsletters
Presentations
content creation
services
- Monitoring & reaserch
- Sceario
- Filming / Photography
- Editing
- Text
- Voice over
- Graphic design
No need for a community (followers) on social media
Content for brands' social media
Brand pays for content
User Generated Content (UGC) allows you to create an advertising format that mixes authentic testimony and creativity. An advertising format that is in tune with the times and that combines simplicity and sobriety.
UGC
INFLUENCE
Influence allows you to earn authentic content to promote to your audience while also introducing your brand to new potential customers.
Needs a community (followers)
Content for influencer's social media
Brand pays for awareness
ugc examples
photo
video
influence examples
photo
video
Winery, wine bar, wine expert, restaurants, wine accessories brand, Ĺ“noturisme, region of wine, etc... from all around the world.
partnership
Brands
Let's work
together
Products to be featured in the content must be provided and sent by the brand. Rates are given on a quotation basis, depending on the needs and the use you wish to make of the photos and videos.
